Description
The importance of Media and Journalism has reached a new height. As an academic discipline also Journalism has expanded its horizons. This book captures the ever changing aspects of media and journalism under its ambit. The explosion of Social Media, adaptation of digital platforms by traditional print, increasing interdependence of media for their individual existence, convergence of media, indelible impact of community radio, exponential growth of internet, changing dynamics of Television viewership, citizen journalism, media for development, ethical challenges in present scenario are the key points of the book. The contributors from diverse fields with industry-academia orientation have tried to examine and address various issues and trends of contemporary media. This book is a ready reference for students of Journalism & Mass Communication, Researchers, Journalists, Academicians and Media Management professionals.
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